Typically, leasing consultants work for developers of residential real estate, lease consulting businesses, or property management services. Instead of making sales, their primary responsibility is to identify tenants and facilitate leases, which involves introducing themselves to prospective tenants, showing them unoccupied properties, outlining the fees and terms of the lease, processing applications, and negotiating lease renewals.
They may also update real estate rental websites, develop advertising, make cold calls, follow up on leads, and help renters with maintenance concerns. They are also known by the names Residential Leasing Consultant, Lease Administrator, or Assistant Property Manager. This position is frequently filled by a Sales Consultant in smaller property management firms who handles both sales and rents, while bigger firms typically employ Lease Consultants who may concentrate only on this area of their company. Assisting developers and property management firms identify potential leads.